Every Wednesday, Thursday, and Friday without fail, Inez Hudson can be found stationed outside Super Choice Foods supermarket in Lakeland, Florida.
The 73-year-old woman sells homemade pies and cakes to support herself as her fixed income isn't enough to cover her living expenses.
She has her good days and bad days. That is, until now. Because thanks to the kindness of a stranger and the power of social media she just became a viral sensation. And now? Her baked goods are selling like hotcakes.
Elderly Woman Sells Homemade Pies and Cakes
@mannierants Store address: 610 W Memorial Blvd, Lakeland, #ourElders 💙 FL 33815 #Localsupport #fy #pielady #sweetelder #payitforward
Inez has been setting up shop outside her local grocery store since November 2018, frequently rising at midnight to start baking. Her specialties include pecan pie, sweet potato pie, pineapple pound cake, and red velvet cake with cream cheese icing.
Recently, Lakelander resident, Mannie (who posts on TikTok as @mannierants), came across Inez selling her cakes in the blistering Florida heat.
In a now-viral video, Mannie zooms in on her small business, consisting of a tray table and footstool draped in white tablecloths and covered in baked goods.
"I love sweet potato pie. I would like to get two," the TikToker tells her.
Mannie starts counting out the money...and doesn't stop...completely emptying his wallet as Inez cries with gratitude.
"I don't know what your challenge is. I wish I had more, I wish I had more. I want this to be bigger for you. I want more people to come and support you, I really do."
- Mannie told Inez
However, Mannie didn't just wish it; the TikToker did something about it, putting a call out on social media.
"I don't know her, neither her situation," the text overlay reads. "But my heart says she needs our support. If you're able to please stop by if you're in Lakeland Fl. It will be greatly appreciated."
Mannie tells Fox13 News that he wasn't looking for fame. He just wanted to help a grandma out and support local.
“That’s the main reason why I made it. Not to go viral for social media purposes. I just wanted local people to support each other because that’s the best rewarding experience."
A TikTok Video Goes Viral
73-year-old Inez Hudson sets up shop outside a local Lakeland grocery store to raise money so she can support herself.
Fox13 News
It worked! Mannie's post took off, garnering more than 800,000 views and nearly 6,000 comments.
"That cry broke my heart. I can't stand to see our elderly forced to worry how to make ends instead of enjoying their latter years😢🙏❤❤"
"We’re coming GRANNY🤗🤗🤗🤗💖💖💖💖🖤🖤"
"Im in Orlando! Momma we will be there soon ❤️"
"She's so grateful 🙏 I'm from tampa im coming 2 support."
People from all over the area, and even beyond, started making the trip to Super Choice Foods to buy Inez's baked goods. And they keep on coming.
Her long-time friends are beyond thrilled for her as they know how tough it's been financially.
"I shared with her, God said, ‘stop worrying.' Trust Him and he's going to make things go to where you're not going to have to stress," said one friend, Jamie Overstreet. "Gradually, more people are coming, and to hear it's going viral, ah! That's so exciting!"
Now the only thing Inez has to worry about is selling out.
While the elderly woman is excited about the uptick in customers, she does admit her newfound fame makes her a bit nervous. Overall, however, she's ecstatic that all of her hard work is paying off.
"It makes me feel happy because I've been doing this for so long and it's something I've always wanted to do."
- Inez Hudson
Supporting Local Business
Inez joins a growing number of seniors who can no longer afford to live off their fixed incomes. According to the Pew Research Center, the older workforce has nearly quadrupled in size since the mid-1980s, equating to roughly 11 million people.
As inflation continues to hammer the country and the cost of housing skyrockets, more and more people who should be enjoying their retirement are forced to continue working.
It's also why supporting local businesses and the "little guy" is so important. Buying local ensures that our money goes to the people who need it most, rather than to huge corporations that value profits over people.
When we choose to buy from small, independent sellers we are directly contributing to the livelihoods of our neighbors and friends. So next time you're deciding where to spend your money, consider businesses like Inez's.
Your support could be the difference between struggle and success.
The Sacred 3 Findings of Life: the 1%, the Tribe and the System
Life is all about discovery. It is sometimes the things we find within ourselves, and sometimes external. There are things we add to ourselves that make us better, and things that we remove to make us more authentic. In all of this findings, there are three crucial ones that we seek our entire life.
These three are the 1%, the Tribe and the System.
So let's get right into it.
The Sacred 3 Findings of Life: The 1%, the Tribe and the System
The 1%
We are mostly unaware that we are searching for our 1%. When asked what we want in life, we respond with, "love, happiness, success." But how we get these things often remains unknown to us.
To get love, happiness, or success, we need to figure out what drives us. And these drivers are always based on our internal well-being, on our internal sources of motivation.
And here is the catch. Nobody can figure out what your internal motivation is except you. It is unique and authentic for every single one of us on Earth. You need to go on an internal adventure to find what it is that you deeply care about. You need to figure what is your own personal 1%. When you discover that, everything else becomes noise in the background -- "things you really, truly, absolutely, don't give a fuck about," as Mark Manson would say. And you become a leader of yourself.
So go on an adventure. Try stuff out, see what you like and dislike. Ask yourself why. Reinvent yourself.
Become true to yourself and you will figure out your 1%. And when you obtain it, your life will never be the same again. You will see the world through different eyes. And you will know why you were put on this Earth.
But knowing this is not enough. There are big obstacles ahead which you will need to deal with to be able to live out your purpose.
The Tribe
Figuring out your 1% is only the first step. When you figure it out, you need to live it. And this is where it gets super hard. Because you need to change your surroundings. You need to change the people whom you hang out with.
Because like it or not, you are the average of the five people you spend the most time with. And if you are spending time with people who only drag you down and take a dump on your life goals, vision, and purpose, you will eventually start to do the same to your goals, vision, and purpose.
We are created to learn from osmosis. This basically means that you copy what people around you do. That's why Buddhism is not the major religion in Italy, nor Catholicism in India. And it's why you need to find a group of people who support you in this endeavor.
You have to have clear standards and criteria when picking your friends. Now that you understand your purpose, you can align your tribe with your 1%. And you need to sever the ties with people who just hold you down. I know that this is hard, and it sucks in the beginning. But it is the difference between just knowing what your purpose is and never achieving it, and knowing what it is and actually fulfilling it.
If you don't believe me, believe Jay-Z, Michael Beckwith or many others who shared the same process in their books.
Once you find your Tribe, you'll arrive at the last finding.
The System
You know what you need to do. You have people who support you. And now, it's all about making it happen. For this, we need the System.
The System is a collection of habits and rituals you do daily to live a purposeful life and achieve your life's vision. We need a system because our willpower depletes easily, so we can't rely on it in the long haul. The System helps us develop habits that will bring us a successful life, however we define that.
The System is usually based on just a couple of things you do every day which brings you closer and closer to your vision. For Warren Buffet it's reading, for James Altucher it's writing, and for Tony Robbins, it's practicing gratitude in the morning.
These kinds of habits are called keystone habits, because their positive effects ripple through every areas of your life. Here, you just need to define what kind of keystone habit will help you most in your 1%. Maybe it's reading, maybe writing, maybe both. For me, it's both reading and writing every single day.
But that doesn't have to be for you. Remember, it has to align with your 1%.
The 3 findings
When you pursue your journey and figure out your 1%, your life will change. Then, you will find your Tribe which helps and supports you and makes you feel safe. And at the end, you will find your System.
With these, you will conquer your goals and achieve your vision.
So what are you waiting for? Go and find your 1%, your Tribe, and your System.
And tell me about it in the comments.